Survey says: Canada most welcoming!

[Bulldog]

A new global consumer study on travel trends and planning has determined that Canada is number one amongst 50 countries in terms of perceptions that “it would make me feel welcome” and “would visit if money were no object.” The new Anholt-GfK Roper Nation Brand Index recently gathered the opinions of consumers from 20 nations regarding their views on 50 different countries. Following Canada at the top of the “would make feel welcome” category was Australia, Italy, New Zealand and Spain. The bottom five listed were China, United Arab Emirates, Nigeria, Saudi Arabia and Iran. The US ranked 25th. In terms of “I would like to visit this country if money were no object,” Canada at the top was followed by Italy, Australia, Switzerland and France. At the bottom of the category were Lithuania, Estonia, Saudi Arabia, Nigeria and Iran. The US ranked 10th. The Anholt-GfK Roper Nation Brands Index is generated in New York and measures the power and quality of each country’s “brand image” by combining the six key indicators. These are exports, governance, culture and heritage, people, tourism and investment/immigration. (http://www.nationbrandindex.com)